First impressions are no longer one-sided during interviews. Job seekers also evaluate every little detail about the company where they are being interviewed, judging factors such as work culture, values, company policies, etc. And, believe it or not, the workplace design as well!
The relationship between an individual and the work environment is crucial in determining how productive he/she will be, as well as the longevity of his/her association with the organisation. Right from the moment when a potential employee walks into the office, he/she starts making mental notes and assumptions about the organisation and its style of working. Let’s take a look at the factors in office design that contribute significantly to the hiring process.
The X Factor: How Office Design Helps You With Hiring!
According to a recent study conducted to understand how office design can influence the hiring process, 81% of the job seekers said that they would reject the job offer if they didn’t like the workplace.
With ‘Millennials’ forming the majority of the workforce today, there is a great need for workplaces to evolve if they want to attract, and more importantly, sustain talent. Fun and modern designs, natural lighting, inspiring colours in the office, and separate areas to unwind and relax are some of the aspects of office design that majorly influence a millennial’s decision to work in a particular organisation. Here's how you could use office design to your advantage while hiring new employees.
Office Design Tips To Get The Most Out Of Your Hiring Process
Let's look at how and where office design can be used to up your impression in the minds of potential hires!
1. Overall Office Design:
Does the office look clean and welcoming? Would it feel great working here for seven to eight hours per day? Will I be happy and productive at work so that I can contribute positively and expect my career growth? These are some questions that job seekers of today mostly fiddle with. The HR Manager must consider these factors while carrying out the recruitment process.
For eg. An office space with cubicles separating employees from their higher-ups might appear overwhelmingly conservative. On the contrary, a workplace that replaces solid walls with glass barriers and has lots of shared spaces to work and mingle with the rest of the employees makes the atmosphere more conducive to communication. The employee feels cared for and respected in a place where there is transparency, and everyone’s opinions are heard.
Workplaces who want to move toward a progressive workforce must make radical changes in their office design such that it is a win-win situation for both the job-giver and jobseeker.
2. Graphics and Art:
A picture speaks a thousand words. One of the most important factors for future employees is to feel engaged with the company he/she is interviewing for. He or she needs to get involved with the story of the company and enter its soul. It is important for a new hire to understand how the idea originated, how the brand name was decided upon, who was your first client, etc. This ensures long-term engagement and a sense of oneness with the company which leads to the most loyal and hardworking employees.
Many Companies have gone ahead and hired great designers who have created art on the walls narrating the organisation’s journey right from inception to the point when they considered themselves successful.
Let the future hires know that your office is one big family and their involvement with the company is of utmost importance if they get selected. The job seeker should feel impressed and proud of the fact that he might work for an organisation that is so progressive in its approach.
Alternatively, you can display your core values and what you stand for, on the walls which convey a very positive image of the organisation.
3. Office Reception and Lobby:
You don't get a second chance to make the first impression! If there's anything that influences the first impression a potential hire builds of the company, it's the look and feel of the office reception and the lobby. This is the first point of contact between an aspiring job candidate and the brand he/she intends to work for. Using colours that complement the brand logo, appropriate lighting that isn't too dull or too bright, having a few indoor plants to keep the atmosphere clean and positive, and having wall decor that reflects the culture and leadership of the company are a few simple things that go a long way in establishing a favourable image of the organisation.
4. Vibrant Colours:
Human psychology is influenced by the colours that we see around. Dull colours like black and grey make you feel lazy and are bored. Make your employees feel welcome and at home with colours that induce positivity, focus and energy.
Meeting areas or brainstorming rooms where matters of importance are discussed should incorporate colours like blue and green as they help increase an individual’s attention span. These colours are also great for companies where teamwork is needed. For companies that focus on creativity and innovation, shades of orange and yellow work best. Employees should feel great within so that they are at their creative best while working which results in a strong work environment.
5. Bathroom Space:
One of the most important and least acknowledged rooms in a workspace is the bathroom. While hygiene is the key factor that needs to be addressed, the other aspect that has to be taken care of is the design and feel of this space...
Visiting a bathroom should be a pleasant experience and not a dreadful one. Clean, stocked with the basic supplies and a design that’s pleasing to the eye showcases to the prospective clients and employees that the company is concerned about the well-being of its people. Use lighter shades that exude a sense of calm. Install fixtures that are classy, and practical.
Benefits Of Investing In A Good Office Design
A good workplace design is one which is in tune with the working style of the company, as well as representative of its values and culture. Additionally, sound workspace design also helps in the event of expansion, when more employees need to be hired. A design that is flexible and can be adapted to suit the changing structures within an organisation is ideal.
Office design reflects work culture...
Great businesses aspire to follow a culture that promotes fairness, transparency and growth at all levels. It is also reflected in how a business cares for its employees and their well being by prioritising their comfort.
It is human to feel the need to unwind or simply grab a bite after a long meeting. Having a cafeteria in the office premises, and other informal places to relax talks a lot about the value of an employee to the organisation. Who wouldn't want to work at such places? While hiring, the potential employee equates office design to the work culture at the office. Take a visual tour of Google's and Amazon's offices to know just how workplace design reflects an organisation's work culture.
Dissatisfied employees have resulted in huge losses to companies. And every organisation should strive to diminish dissatisfaction amongst current Employees to attract the best talent in future.
Still don’t believe that office design influences the hiring process, do you? Well... we've got some numbers to prove it!
76% percent of the job seekers ranked 'Employee Referrals' as being of high to extremely high importance. In the age of social media, networking has witnessed a spurt like never before, both online and offline. With various online forums being opened, people engage in healthy discussions, and everyone is free to express their opinions. In such a situation, what your existing employees think and project about your organisation to the outside world says a lot.
If your existing employees are happy at work, the image of the organisation is automatically enhanced. On the contrary, unimpressed employees can paint a disastrous picture.
A well-designed workplace, that focuses on the comfort and well-being of its employees, and also inspires its employees to put in their best efforts, is key to hiring, and more importantly, retaining talent!